The campaign was aimed at driving social media engagement and creating hype around the support for the National Rugby Team, Ikale Tahi.
Schools designed their own cheers and this was posted on Digicel Tonga's Facebook page encouraging followers to comment on the school they felt had the best cheer.
A digital vote that had a reach of 68,219 with 7,468 reactions of likes, comments and shares.
The engagement penetration was at 55.14% as of last week.
