Trump Empire

Trump's real-estate empire pays the price for poisonous politics

His supporters are so devoted that most believe his false claim that he lost the 2020 election because of voter fraud.

But the same tactics that have inspired fierce political loyalty have undermined Trump's business, built around real-estate development and branding deals that have allowed him to make millions by licensing his name.

Donald Trump creates a crisis for his business empire just before returning to it

After egging on a mob that rioted inside the US Capitol last week, the brand that's at the heart of President Donald Trump's career and fortune is in crisis. He is being shunned by some of the political donors who fuel him, the tech companies that amplify his voice, the banks handling his finances, the American golf industry that brings business to his clubs, and even the Canadian company behind his online stores.